ASSEGAI AWARDS 2011 ANNOUNCES TOP DIRECT AND INTERACTIVE MARKETING WINNERS
Trends show move towards integration, augmentation of traditional with new media
and multiple channel approaches
Direct marketing is not for woosies. It's for the passionate, the focussed, the
ambitious and the brave. Results are everything and there's no place to hide from
campaigns that don't perform.
Amidst the R14 billion that South African businesses spent on direct marketing in
the last 12 months were the lousy, the average and the seriously good campaigns
AND we don't have the slightest interest in any of those in the least.
The 2011 Assegai Integrated Marketing Awards celebrate WINNERS! Because winning
isn't everything... it's the ONLY thing. That's why we are looking for winning campaigns...
winning companies... winning agencies and winning individuals.
There are many sides to winning. First, there is the act of winning... getting to
the finishing line first, beating the opposition, being simply the best. Then comes
the JOY, that deep feeling of contentment and happiness, the sheer delight at standing
out from the crowd in an increasingly competitive environment.
Welcome to the 2011 Assegai website where you will find everything you need to enter
this year's awards for winners.
Step-by-Step Guide to register and enter
What to submit
CLOSING DATE FOR ENTRIES – FRI 7 OCT 2011
Valid campaigns are from May 2010 - Sept 2011
DMA Members: R1300-00 (excl VAT) per entry
Non-Members: R1600-00 (excl VAT) per entry